Bari Consulting Group provides management consulting services to firms across a wide range of industries including:
- Services - Marketing, Business Development, Strategic Planning, Web Site & Software Application Development, Content & Programming Development
- Industries - E-commerce, Internet & Technology, Tourism, Hospitality & Sport, Security, Retail & Financial Services.
Our winning formula is based on the following approach which:
- Combines strategy and technology with graphic design focused on user experience and functionality.
- Incorporates research, complex problem solving, analysis, creativity and feedback-driven learning.
- Enables success by providing a competitive advantage.
Marketing, Public Relations & Promotions
We develop and create comprehensive marketing strategies, as well as implement marketing tactics, assist with promotional planning, create and design brochures and other marketing materials, offer advice on planning direct mail campaigns, etc. In addition, we offer public relations services such as writing and distributing press releases which generate media coverage. The bottom line is that we can assist you with activating your marketing investments such that these marketing investments enable your company to make meaningful and ongoing revenue generating connections with customers.
Strategic Planning
With Bari Consulting Group's strategic planning services, we can assist your company in getting the big picture in high def. Strategic planning is a systematic process of determining a company's long-term measurable objectives, identifying the best processes and resources for attaining those goals and maintaining long-run competitive advantages in its industry. The principals of Bari Consulting Group leverage their professional experience and academic training to utilize best practice strategic planning models and frameworks to provide its clients with unique corporate strategies and tactics that consistently enable victory.
Business Development
Generating new revenue opportunities is the lifeblood of business, and we can help you develop new revenue stream initiatives. We subscribe to the notion articulated by Roberto C. Goizueta, the former Chairman and CEO of The Coca-Cola Company, when he touted the strengths of his company's employees - "Our people know how to find opportunity others cannot see." [1] Bari Consulting Group knows how to identify growth opportunities that other companies simply do not know exist or do not know how to capitalize upon. Additionally, we can assist you in developing strategic alliances and joint ventures with other companies.
1 Roberto C. Goizueta, Chairman, Board of Directors and Chief Executive Officer, The Coca-Cola Company, 1995 Annual Report, February 26, 1995.
Corporate Communications
Just like "location, location, location" is the golden rule of real estate, "communication, communication, communication" is the golden rule of business. Bari Consulting Group can assist you with all of your corporate communications needs including creating brochures and other marketing materials, developing shareholder communications and annual reports, authoring and distributing press releases, providing press spokespeople, developing Web sites and creating online content, etc.
Tourism & Hospitality Development
Based on Bari Consulting Group's successful experiences in creating, developing, launching, operating and continually expanding the programmatic offerings of The Constitutional Walking Tour and Haunted Express, we can help your organization with its Tourism & Hospitality Development needs.
Whether you are a corporation, a government agency, a tourism organization, a park, a cultural institution or a non-profit, we can work with you to design and develop a program that meets your needs and fits within your budget. We collaborate closely with each client to develop customized plans that can include:
- Situational Analysis - Bari Consulting Group can create a situational analysis for your project that assesses various elements including the market need, the market opportunity and environmental factors, as well as a high level financial analysis of your proposed initiative.
- Business Plans - A full-fledged business plan that includes an executive summary, background, competitive analysis, feasibility analysis, strategy, pro forma financial projections, etc.
- Master Plan - With Bari Consulting Group's master plan development, our focus is on developing interpretation, wayfinding, navigation, signage, maps, tours, routes, etc. As an added enhancement, Bari Consulting Group can also engage and partner with world-class designers and landscape architects to further enhance master plan development for various projects.
- Custom Tours - We offer custom tour development from start to finish, including storytelling & script development, interpretive & historical tour programming development, map & route development, consumer research, etc.
- Audio Tours - If you are interested in developing an audio tour, Podcast or cell phone tour, for example, we can assist with everything including: creative development, script writing, voice-over talent, storytelling, technology assessment, production, packaging, distribution and selling.
- Advertising, Marketing, Public Relations & Promotion - We develop and create comprehensive marketing strategies, as well as implement marketing tactics, assist with promotional planning, create brochures and other marketing materials, offer advice on planning direct mail campaigns, etc. In addition, we offer public relations services such as writing and distributing press releases and generating media coverage.
- Technology & Web Site Development - We can assist you with launching a Web site from scratch or revamping an existing online presence. Services include site mapping, competitive intelligence and assessment, layout, graphic design, content development, procuring technology services, etc.
- Strategic Partnerships - We can assist with advocacy to other cultural institutions and government agencies for strategic partnerships and support, in terms of helping develop a list of target partners, as well as reaching out and developing relationships with those partners.
- Database Development - Our services include helping you build and develop a database that you can use for keeping an updated list of contacts, generating mailing lists, leveraging Web marketing and direct marketing, etc.
- Educational Outreach Initiatives - Based on our experiences marketing tours to the educational market, we can help you develop and implement a strategy to reach your target audience.
- Grant Writing - Our grant writing experience and templates have had proven success that can be leveraged to help your business.
- Corporate Sponsorships - We can leverage our consumer marketing experience to create a great platform to generate revenues through selling corporate sponsorships of your tourism attraction.
- Day-to-Day Business Planning & Operations - Once your initiatives are up and running, we can offer our consulting services to assist in operating your day-to-day business.
Web Site & Software Application Development
Through our partnerships with key service providers including Solution Media and LinuxForce, we can assist you with launching a Web site from scratch or revamping your company's existing online presence. Additionally, we can assist you in developing software applications to meet your specific business needs. Our services include site mapping, competitive intelligence and assessment, layout, graphic and user interface design, content development, technology service procurement, quality assurance, Web hosting, etc.
Bari Consulting Group's winning Web site and software application development formula is based on the following approach which:
- Combines strategy and technology with graphic design focused on user experience and functionality.
- Incorporates research, complex problem solving, analysis, detailed specifications, testing, creativity and feedback-driven learning.
- Enables success by providing a competitive advantage.